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Bvlgari is a brand of high end luxury watches. The name Bvlgari is a Greek name Bulgari but it is spelled Bvlgari which is ancient Roman language. Sotirio Bulgari was the founder of this brand. He was a silversmith in a Greek village. But for the love of Roman art and architecture, he migrated to Italy and settled there. He established his shop in Italy in 1884 and transformed it into a family business. Sotirio Bulgari was well known for fusion of Roman art and modernity. Later on he and his two sons opened their flagship store in Via Condotti and chose an esthetically philosophic name for it. They called it ‘Old Curiosity Store’, after a novel written by Charles Dickens. Being a silversmith, Sotirio was very good at fine work. His work carries remarkable originality with substance. The pieces made by Bvlgari possess a very distinct artistic character which makes them lot more than simple time pieces.
Sotirio had his own way with designs which were different from the prevailing ‘French goldsmith school’ at that time. He possessed the courage to introduce techniques that deviated from the French school. The forward looking originality of pieces attracted the popular couple of 50’s. Tyrone Power and Linda Christian chose their wedding rings from Bvlgari. This is a clear indication of Bvlgari’s superiority over most of their competition.
Taking the demand for jewelry watches into consideration, the Bvlgaris decided to launch their own watch too. Hence the Bvlgari-Bvlgari watch was presented in 80’s, which made headlines world wide. This masterpiece collection is still considered a classic, due to its original pure lines and double logo engraved on the bezel.
Today as of 2010, Bvlgari is celebrating its 125th anniversary. It’s very rare to find a watch with One hundred and twenty five years of experience and expertise embodied in it. Every movement, at Bvlgari, takes 1000 work hours to be finished to excellence. Bulgari possesses all the knowledge they need to manufacture their complications themselves. The Bvlgari makes even the watch case in a manner that it becomes part of the design. Those who don’t want a very dressy, precious stone studded, attire chose ASSIOMA Bvlgari, for that professional look with silent charisma in the air. ASSIOMA Automatic watch comes with Ivory color dial and alligator strap, all contributing to the majestic demeanor. This watch is marked with 42 hours power reserve and an automatic winding which is mechanical.
The only problem with the Rettangolo counterpart is their cost and limited edition, each piece numbered. The Rettangolo counterpart watches solve this problem with hard work hours marking their effort. They are accurate time pieces, but not as water proof as the original Bvlgari. There upon user of Bvlgari reproduction timepieces is advised to avoid shower, swimming and diving when wearing the replica watch.